Cold plunges have taken the wellness world by storm, attracting athletes, fitness enthusiasts, and anyone seeking better health. Whether you’ve seen videos of people plunging into icy waters or heard about the benefits of cold therapy, the trend is hard to ignore.

But as exciting as it sounds, there’s one pressing question: What does it actually cost? From the upfront investment to long-term expenses, we’re breaking down everything you need to know about the price of cold plunges and whether they’re worth it.

What Is a Cold Plunge?
Types of Cold Plunges and Their Costs
Installation Costs
Ongoing Maintenance Costs
Comparing Cold Plunge Costs to Alternatives
Are Cold Plunges Worth the Investment?
Tips for Budget-Friendly Cold Plunges

At its core, a cold plunge is a tub or pool filled with cold water, typically kept between 50 and 60 degrees Fahrenheit. It’s designed for short immersions that invigorate the body and mind.

The concept isn’t new; cultures worldwide have practiced cold therapy for centuries, often in natural settings like icy rivers or lakes.

These days, modern technology has brought the cold plunge experience to homes, spas, and gyms.

Whether it’s for muscle recovery, stress relief, or boosting circulation, cold plunges have become a go-to solution for many wellness seekers.

There’s no one-size-fits-all when it comes to cold plunges. Options range from simple DIY setups to luxury models packed with features. Let’s dive into the choices and their price tags.

DIY Cold Plunges For those on a budget, DIY solutions are a popular starting point. A stock tank or chest freezer can be repurposed into a cold plunge.

While stock tanks can cost around $150-$300, converting a chest freezer might set you back $400-$800. Add a filtration system or water treatment supplies, and the cost increases slightly.

It’s not as polished as a store-bought model, but it gets the job done.

Portable Cold Plunges Portable cold plunge tubs are a step up, offering convenience and portability.

These are ideal for smaller spaces or those who want a simple solution without committing to a permanent installation. Prices typically range from $1,000 to $3,000, depending on size and materials.

Premium Cold Plunge Tubs High-end models cater to those seeking a spa-like experience. These tubs come with advanced features like digital temperature controls, ozone sanitation, and sleek designs.

Premium cold plunge tubs can cost anywhere from $5,000 to over $10,000, making them an investment for serious enthusiasts.

Cold plunges are relatively low-maintenance, but installation costs can vary depending on your setup.

Plumbing and Electrical Requirements Some cold plunges require basic plumbing and electrical work to maintain a steady water supply and keep the temperature consistent.

Hiring a professional for this could cost $500 to $2,000, depending on your home’s layout and the plunge’s complexity.

Space Considerations and Costs Whether you place your cold plunge indoors or outdoors also affects installation costs.

Outdoor setups may need additional landscaping or weatherproofing, while indoor installations could involve reinforcing floors or improving ventilation.

Plan for $1,000 or more for site preparation if you’re creating a dedicated space.

Owning a cold plunge isn’t just about the initial purchase. Keeping it clean, functional, and energy-efficient requires ongoing care.

Water Usage and Replacement Changing the water periodically helps maintain hygiene, especially if the plunge is used frequently.

Depending on the tub’s size, this could mean refilling 50-100 gallons of water every few weeks. At current (2025) water rates, this is a manageable expense, typically under $10 per month.

Energy Consumption Electricity costs depend on how often the cold plunge is used and whether it has energy-efficient insulation. On average, running a cold plunge could add $20-$50 to your monthly utility bill.

Energy-conscious users might opt for models with advanced insulation to keep costs lower.

Cleaning and Sanitation Filters, cleaning chemicals, and UV systems keep the water fresh and safe. Expect to spend about $10-$30 monthly on sanitation supplies, depending on your plunge’s size and usage.

Cold therapy comes in many forms, each with its own cost structure. How does owning a cold plunge compare?

Traditional Ice Baths vs. Cold Plunges An ice bath is a simpler, more affordable option upfront. All you need is a regular tub and several bags of ice.

While this might cost $5-$10 per session, the expense adds up quickly for frequent users. Over time, investing in a cold plunge becomes more economical and convenient.

Cryotherapy Sessions vs. Cold Plunges Cryotherapy offers similar benefits through short bursts of extreme cold in a specialized chamber. Sessions cost anywhere from $40 to $100 each.

If you’re a regular user, these expenses can easily surpass the cost of a cold plunge in just a year or two. Plus, owning a plunge gives you unlimited access without scheduling appointments.

The upfront cost of a cold plunge might feel steep, but it’s essential to weigh the long-term benefits against the price.

Health Benefits Backed by Science Studies show that cold therapy can boost circulation, reduce inflammation, and even improve mental clarity.

Athletes often swear by cold plunges for quicker recovery after intense workouts. For many users, the physical and mental health improvements are well worth the cost.

Long-Term Savings and Value Compared to ongoing expenses for cryotherapy or ice baths, a cold plunge can pay for itself within a few years.

With proper care, these tubs last a long time, making them a solid investment in wellness.

If the idea of a cold plunge excites you but the costs seem daunting, there are plenty of ways to save.

How to Save on Purchase Costs Start by shopping during sales or exploring secondhand options. Many people sell barely-used cold plunges as their needs change. Financing plans are another way to spread out the cost.

DIY Tips and Tricks Building your own cold plunge is easier than it sounds. A stock tank with added insulation or a retrofitted freezer can work wonders on a tight budget. Be sure to include proper filtration and drainage for safety.

Maximizing Energy Efficiency Energy-efficient models or accessories like insulated covers reduce electricity use. Maintaining a stable temperature and only running the plunge when needed also helps cut costs.

Cold plunges may not be cheap, but they offer significant health benefits and long-term savings for those committed to wellness. With options ranging from DIY setups to premium tubs, there’s something for every budget.

Whether you’re a seasoned athlete or simply looking for a way to rejuvenate your mind and body, the right cold plunge might be closer within reach than you think.

Disclaimer: The information provided in this article is for informational purposes only and should not be considered medical advice. Before beginning any cold plunge routine or making decisions related to your health, we strongly recommend consulting with your doctor or a qualified healthcare provider. Use this information at your own risk and discretion.